Hi! I’m Doone, your hype girl in business. This is your weekly source of inspiration & information on all things in the e-commerce and CPG space, read by like-minded Entrepreneurs - that happen to be women - like you. If you find value in this content please like & share above, or forward it to someone in your network. I love it when you do that! If someone forwarded you this email you can subscribe here:

Bulletin 📌

Introducing: MAJIC ✨

November 14th. The time will FINALLY come to introduce you to a whole lot of Majic.

After lots of conversations with YOU, our Hype Girls, and just about anyone who would lend me their ear, I feel we've really figured out the sweet spot. How to bring some real Majic ✨ into your life, minus the overload. How to create a space everyone wants to be a part of, without just being another app. How to get your daily source of inspiration, minus the need to filter. This is a space for you, and who you want to become (or not, after all). For the big dreamer, the solopreneur, the curious mind, the self-proclaimed mess...

I'd love to have you there. Let's build this thing.

Industry News You Should Prob Read 🗞

Startmate accelerator applications are OPEN. Anna May Wong is the first Asian American on US currency. Register for the free Selfmade Summit, Sara Blakely is coming along. The hustler generation is incoming: 60% of Gen Z want more than one job. Women raised only 1.9% of VC in Q3 this year. Savage X Fenty is launching activewear. Operator Collective announced $92M fund. Ganni launches biodegradable glitter, and I want it - obviously. Why women are breaking up with corporate America. What if you took your well-being as seriously as your finances? Inside Shein's horrific work conditions. Kristy Kim raises raises $122M with TomoCredit. IG is bringing back the profile song, MySpace style. How to future-proof your business.

Celebrating the festival of light ✨

As India's streets and homes are lit up with colorful lanterns and glowing lamps & millions celebrate the Hindu festival of Diwali, we want to shine a light on the incredible South-Asian-founded businesses we've had the honor to discover over the last couple of years:

• Zara Saleem with Ayurvedic-inspired skincare brand Delhicious (EP#419)

• Meha Agrawal with the mindful and community-focused Silk + Sonder (EP#416)

• Delicious chai brand One Stripe Chai Co, founded by Farah Jesani (EP#241)

• Michelle Ranavat's RANAVAT, inspired by Indian beauty rituals (EP#252)

• Reshma Chatteram Chamberlin's incredibly successful Summersalt (EP#354)

• Sashee Chandran from the Sri Lankan tea inspired Tea Drops (EP#136)

Happy Diwali 🪔!

🔑 Insights From This Week’s Episodes on the Female Startup Club Podcast

Directly from the women building the world’s most exciting businesses in the e-commerce and CPG space.

1. Learn a 10-year lesson in 5 simple steps 👉

EP426: speaking to Angela Scott about her namesake brand, The Office of Angela Scott, representing the collective power of all women.

After over a decade in business tune into Angela's 5 essential and enduring steps to building a brand:

1. YOUR MANTRA 🔊 when you first start something, just say it all the time, tell everyone who will listen: "I was a little boombox, saying, ‘I’m building a brand!'"

2. YOUR MARKET POSITION📍you have to really understand your market in a world that has too much of everything: staying true to your vision and passion will naturally allow differentiation between you and other brands out there

3. YOUR PRODUCT 🛍️ having your product and effectively merchandising is always a key lesson to learn early on in the game: understand that there is a difference between designing what you’d love, and what you’d wear, and designing what you know your customers would wear

4. YOUR CUSTOMERS 🤗 a lot of people are about, how do I get more? Instead say: how do I take care of the ones I have? Your customers are your no-1-fans, nourishing that relationship is key to being successful in your space

5. YOUR COMMUNITY 💕 show up for your community: when you support others, your community will support you

Biz Wins & Failz 🎢

Straight from Hype Club.

What's up in Hype Club this week? The founder of a|dash had some great news to share:

Btw, they saved thousands of dollars by keeping this in-house. Heck yeah, a|dash!

What’s on this week? 👀

Let’s see what we have in store for you this week, as we'll be replaying some of our favorite episodes from the last few years...

MON fave hits: Cherie Hoeger from Saalt - making cleaner, more sustainable period care accessible to all ⁠🩸

WEDS fave hits: Olivia Koennecke from MAISON ESSENTIELE - luxurious home essentials defined by soft, fluid silhouettes and tailoring 🖤

FRI fave hits: Amy Liu from Tower28 - clean, non-toxic makeup designed for sensitive skin ✨

What to Read, What to Listen to 🤔

📚 The Vanishing Half by Brit Bennett: a stunning novel about twin sisters, inseparable as children, who ultimately choose to live in two very different worlds.

🎧 The Indicator by NPR's Planet Money hosted by Stacey Vanek Smith: imagine you could call up a friend and say, "Meet me at the bar and tell me what's going on with the economy." Now imagine that's actually a fun evening.

Job Alert Time! 💼

Check out these cool women-owned DTC job listings on our radar:

REMOTE 🌎

• Online lifestyle marketplace ShopLatinX is hiring a seasoned Senior Buyer to lead their buying and merchandising strategy. More here.

NYC 🇺🇸

• Chillhouse, the authority in modern self-care based in NYC, is looking for a part-time Events Intern to join their team. More info here.

• VC-backed functional beverage brand Cure is hiring a Sales Manager to focus on their rapidly expanding grocery channel. Find out more here.

AUS 🌞

• The Sheet Society, making beds better, is on the hunt for an incredible Head of People & Culture to join the team. More information here.

• Gretta van Riel's Hey Influencers is looking for a new cohort of Australian-based Interns to join their growing team. More here.

If you resonate with something in this week’s newsletter we’d love to know! Share it with us on Instagram tagging @femalestartupclub & @dooneroisin ✨