Hey! It’s Doone, your hype girl in business. I’m fresh off the plane from our week in Bali and so ready to dive into a full week focusing on all things International Women’s Day. I’ll be getting chatty on this Startmate Panel in Sydney on Friday (if you want to come and say hi 👋) & we are running a cheeky offer to give back to the women in our lives - scroll for more!

Today we’re covering 👇

• Get your Ecomm Starter Bundle asap [$299 $57!]

• 3 must-know organic TikTok hacks for 2024

• A €60,000 IWD-themed grant

• Love FSC? TikTok obsessed? We’re hiring…. 💕

$57 [Limited Time] IWD Offer ⏰

In honour of a day in the diary we love to celebrate, International Women’s Day, (although tbh we’re celebrating women 365 days a year) and our mission to hype-girl women wanting to build wealth through the lens of business, we wanted to do something extra special this week to give back to the incredible women in our FSC community.

As we dive into the inspiring theme of investing in women for IWD '24, we believe there's no better gift than the gift of knowledge. Championing women through education is the cornerstone of creating your own success, and we're here to help you make that happen. We wanna hype-girl you!

So this is for the go-getters, the trailblazers, and the women who are ready for their biz glow up this year. For just $57, you'll gain access to the ultimate ecommerce starter program – a proven framework designed to bring predictable, profitable sales to your business each month through organic and paid marketing. Inside, you'll find:

• ✅ Over 50+ Video Tutorials & Masterclasses

• ✅ Layered with insights from 600+ successful Female Founders

• ✅ Your 2024 Guide to Launching Paid Ads that Convert!

• ✅ + soo much more [learn more here]

Seize the moment and join us in celebrating International Women's Day 2024 🌟 

Buy it before its gone →

3 Must-Know TikTok Hacks that lead to 433,000+ Obsessed Fans ✨

I just LOVE when I get the chance to chat to a founder who has completely cracked the code to organic marketing. Since starting Contour Cube in 2021, organic short form video content has been the #1 rev driver for Sarah. And that’s led to a devoted 433K following on TikTok (and circa 1M across all her channels) - catching eyeballs of the likes of Kendall Jenner and landing her on SharkTank. Here’s the low-down:

Hack #1: Montage Magic

Okay, so here's the lazy girl's hack to content creation. Montage videos are where it's at. You can film snippets of your day – packing orders, checking out prototypes, the whole shebang – and mash it all together. People love seeing the journey, and over time, you’ve got a full bank to B-Roll content to work with.

Hack #2: Storytelling Sorcery

No idea where to start? Start with your brand story. Why did you create your product? How are you changing the game? It’s the nitty-gritty that people want to know. Engage with your audience – reply to comments in your videos, and let it snowball from there. Show your real, imperfect self.

Hack #3: Consistency is Queen

Okay, so we all know consistency is key, but let's talk TikTok consistency! Sarah used to be all about posting 3 times a week, now it's daily, and guess what? She’s cranking it up to 3 times a day. Yup, that's 21 videos a week. But hold up – she’s not about to burn out. She’s thinking smart, not just hard. A great way to hack the quantity of our output is it take you different ideas but then repurpose them in three different ways (thinking: voice-overs, trending sounds, photo carousels – you name it!). That’s how you get your reps in.

By nailing these TikTok priorities, you're setting yourself up for major wins! 🌟

Get Sarah’s TikTok Playbook on the podcast →

• Bumble waves goodbye to ~350 employees

• I don’t think these Aussie companies saw this coming

• Huda Kattan is back at the helm of Hudda (& she has plans)

• Alix Earle is the first-ever face of Hero Cosmetics

• You’ll soon be able to find Dieux at your local…

• Nextdoor’s Sarah Friar is replaced as co-founder

• Finally, someone tackling the $10.9 trillion labor gap

• Have a play around with this ThingTesting Growth Tool

• Olivia Rodrigo launches Fund4Good ✊

• The year of the girl (in numbers)

This week's grant...

Early-stage tech founders have until IWD (March 8th) to apply to this EmpoWomen Call for a chance to win up to €60,000 in funding 💸

This week's lineup...

This week's recommendations...

Ways I can help you this week…

✨EXCITING JOB ALERT!!✨ 
*US based only*

Female Startup Club is hiring a TikTok Creator & Manager! We’re looking for a US based, energetic, Gen Z native with TikTok & short form video experience to launch and grow our TikTok account.

If this sounds like you or someone you know, hit reply and slide into my inbox with your TikTok (or examples of video content you create) and lets chat 🤝

Also…..
REMOTE 🌴

• Inclusive kids clothing brand Primary is looking for a rockstar Senior Staff Accountant to join the team. Do you know someone?

• Lex, the social app for LGBTQ+ community, is hiring a hands-on builder, coder and team leader to take on the role of Director of Engineering and work directly with the CEO. Apply directly here.

LA 💂🏼

• Balance Me Skincare has an amazing new opportunity for an enthusiastic E-Commerce Executive to join the team!⁠ Apply here.

That’s a wrap! Come say hi in the club for exclusive insights into future episodes ✨